Most independent B2B firms grow on referrals and repeat work. That works until a strong quarter is followed by a quiet one, because nothing else is generating new clients. We build and run a targeted cold-email campaign to the companies you want to work with, in your name, and send you the replies and the booked calls. You don't touch a tool.
Warm-up can't be rushed — a new domain sending at volume from day one gets flagged as spam, which damages deliverability for the whole campaign. This is roughly what the weeks actually look like.
A call to get your offer, your ideal customer and your voice. We buy and warm dedicated sending domains, build and verify the list, and write the campaign. No volume promised yet.
Managed daily sending from the warmed domains, deliverability watched, volume ramped slowly. One real, checkable reason for every company we contact.
Every reply read and sorted. Interested ones land in your inbox with context and a next step; booked calls go on your calendar.
Roughly what one of these looks like. One real detail, found and checked before it's used — never invented.
Hi — saw [Company] posted for a contracts manager a couple of weeks back, which usually means more sites are coming in than the current BD effort can chase. We run outbound like this for firms in your sector — would a 20-minute call make sense?
↑ the highlighted line is the one real, checkable detail. No detail, no send.
One retainer covers the whole thing — nothing is billed separately, nothing is DIY.
Domains and mailboxes, set up and warmed, completely separate from your main domain — which is never used for sending.
Your ideal customer turned into a clean, bounce-checked, deliverable list.
Written in your voice, pitching your actual offer, with one real checkable detail per company.
Daily send management, warm-up maintained, inbox placement watched, volume raised gradually.
Every reply read and sorted, interested ones forwarded with context. A monthly report on what's landing and what we're changing.
A few sectors where we know the buyers and the message lands.
Not on this list? Say so on the call — the process is the same, the targeting changes.
No discovery-call haggling, no rate card. One published price.
£950 a month, plus a one-off £500 setup. Cancel any time — there's no lock-in.
For context: agencies running campaigns like this typically charge £1,500–4,000 a month. This is a flat £950.
The ones every founder asks before their first campaign.
Bad, generic, unverified cold email is. Tight targeting, a real reason for each message, and managed deliverability still book calls. That's the whole service.
Yes, for B2B email done properly. Every message identifies Overtide Ltd, carries a one-line opt-out, and we suppress on request. We target registered businesses, not individuals, and keep a legitimate-interests assessment on file. Full detail on our privacy page.
No. Everything sends from dedicated domains we set up and warm for the purpose. Your main domain is never used.
Warm-up can't be rushed. First booked calls are typically four to eight weeks from the start. Anyone promising instant results will damage your domain's deliverability.
We'd rather pause a campaign that isn't converting than keep billing for it. If a month falls short, say so — we stop or reset it, no argument.
An hour or so at the start, then a few minutes a week to look at forwarded replies and take the calls.
Overtide Ltd (company no. 17449595) runs done-for-you B2B outreach. Every email we send on your behalf identifies us, carries a one-line opt-out, and is suppressed on request. How we handle data →
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